Wednesday, March 1, 2017

OUGD505 - Studio Brief 1 - Digital Design Developments

Based on the conceptual sketch designs, digital experimentation has been conducted. These designs are based heavily around retro typography, drawing on 90's styles and aesthetics, with a subtle vector based image of the 'Test Card F' applied in the background. The use of the Test Card will act of a symbolic resemblance of the era whilst also signifying that the event is held by the BBC. The colour scheme is also informed by the name of the event, pink being associated with love.

The large letters have been influenced by my research on UV inks in the blog post OUGD505 - Studio Brief 1 - UV Inks Research and will be printed using an invisible variation of the inks.



The two below are variations of the 'UK' type and composition, again these typefaces have attempted to represent an early digital era.



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