OUGD505 - Studio Brief 2 - Range

A range of products has been designed for different fruit variations, this spans not only across the fruit products themselves, but also across a range of digital and physical formats.

The product has been expanded across;

• Posters
• Banners
• Billboards
• Fruit Stands
• Hole in the Wall
• Social Media Hashtag & Campaign
• Physical Teddies & Rewards
• Augmented Reality App
• Fruit Stickers

The vast range of characters was also ubiquitous to genders and therefore appeals to both male and female target audience.