During my time at the Henry Moore Institure, I surveyed the attendees on their age. These statistics were then put into a chart to see the difference in audience age groups.
After conducting primary research within the Henry Moore Institute, it was determined that the exhibition should be contemporised, making it more appealing to a wider audience, specifically the younger demographic who show less interest in historical exhibitions. Evidence of this can also be seen in an article posted by the Smithsonian Institution,
The article also states that expanded evening hours, marketing programs and advertising could be possible solutions to this problem identified within the demographic.
https://www.si.edu/content/opanda/docs/rpts2002/02.09.exhibitaudience.final.pdf
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